Shots Releases SONO Collection

Shots Releases SONO Collection

SANTA CLARITA, Calif. — Shots Toys now offers SONO, a collection of pleasure products designed for men.

According to the company, one year ago the Shots sales team saw a rise in the demand for male pleasure products and decided to create a brand that would close this gap in their assortment.

“The account managers asked several retailers their opinion about the idea and one of the first remarks came with regards to the raised demand in ‘tailing’ products,” the company said. “After several brainstorming sessions more and more ideas came to life.”

Shots says a specialized test team did one of the most important researches, on the dimensions of the products. Several months later SONO was born and presented for the first time at the Erofame trade fair in Hannover, Germany. 

“SONO is a brand especially designed and created for men, but also very attractive for couples,” the company said. “The assortment consists of butt plugs that feature a tail, which will allow you to easily withdraw the plug once inserted and they are perfectly suited for tailing-games. There are also penis sleeves that have a butt plug attached, which feature a perineum stimulator. SONO is a brand designed to give a great amount of pleasure.”

The collection is made of rubber for the butt plugs, soft silicone for the cock ring’s and stretchy TPE for the sleeves.

“The packaging has been designed to be neutral, yet with a masculine look to attract the target audience in a store,” the company said. “All toys come in a sleek white case with projected stone elements. This combination creates an amazing appearance when they are presented united in a store. The packaging also features product descriptions and specifications in several languages to make sure everything is crystal clear to the customer.”

Shots also has released a standard promo package for the SONO line. The company says it also gives retailers the opportunity to create their own personalized marketing materials in cooperation with the Shots studio department.

For more information, visit Shots.nl or ShotsAmerica.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Honey Play Box Receives EU Patent Approval for Tapping Technology

Honey Play Box has received E.U. patent approval for its tapping technology.

Carly S. Relaunches HornyStoner.com

Sexpert Carly S. has relaunched her online store HornyStoner.com.

Deviate Network, Tantaly Brand Sign Distro Deal

Deviate Network has signed a deal with Tantaly Brand to carry the pleasure brand’s torso sex dolls at their online store, Devier Boutique.

Orion Debuts New Styles From 'Svenjoyment' Line

Orion Wholesale has released several new styles from its Svenjoyment line.

Williams Trading Launches 2025 'Pride' Promo, Summer Catalog

Williams Trading has launched its 2025 Summer Pride promotion and catalog.

Full Circle Debuts New Rabbit Vibes

Pleasure brand Full Circle has introduced a new range of rabbit vibrators.

Blush Adds 4 Vibes to 'Play With Me' Collection

Blush has expanded its Play With Me collection with four new pocket vibrators.

Magic Silk, Sweetums Partner for New Apparel Campaign

Lingerie brand Magic Silk has partnered with Sweetums for a new apparel campaign featuring the sexual wellness company’s flavored, feminine hygiene wipes.

Orion Debuts 'Pride!' Dildo From You2Toys Line

Orion Wholesale has introduced its new Pride! dildo from the You2Toys collection.

Show More